I used to have one of those race car metabolisms that annoy sensible people. I could eat a pepperoni & sausage pizza every day of the week and not gain a pound. I performed this amazing party trick over and over, just to keep in practice. I used to get a lot of exercise as well. I played soccer, ran, and jumped around a lot in my ska punk band. I was thin and fit, and it was easy.
Sadly, my Metabolism of Wonder went out for a pack of cigarettes after my twenties and didn’t bother to leave a forwarding address. Meanwhile, my career took on a larger chunk of my time, and I was lucky enough to land a wife, kid, and mortgage. All good, but my exercise regimen dropped off sharply. A combination of free-wheeling food choices and lack of movement started to catch up with me, resulting in love handles and disappointing DMV photos.
The solution—no surprise—is diet & exercise.
Now, I’d like to say that the diet part of the equation has been solved, and we all live in a world where chocolate is as nutritious as broccoli. Maple bars boost our metabolism, fondue provides a super-human cardiovascular system, and drinking enough six packs of dark ale results in a six pack of rock hard abs. But no. Reality insists that too much of those foods is the fast track to larger pants and the unspoken threat of having to pay for two coach seats. We each need to find the diet that works for us as individuals.
Exercise, I’m happy to report, is another matter. At Striiv, our passion is to change the face of exercise. We think that exercise can fit your schedule rather the other way around. We believe that fitness can be as fun as playing a Facebook game. We suggest that if your movements can help others while keeping you fit, you’ll want to move more.
Get fit. Have fun. Give back. It’s not a slogan, it’s a roadmap to fitness. And it’s just the beginning. We want to give you more and more compelling reasons to get up off the couch, so you’ll live a longer, healthier life. We’ve got a lot of ideas, and we’ll bring the best ones to you as soon as we can.
And hey, if one of our engineers figures out the chocolate thing you’ll be the first to know. Until then, eat chocolate in moderation, but walk with wild abandon and we’ll get fit together.
Striiv Creative Director